This is Willie Nelson.

In addition to being a well known cannabis smoker, he also sings, plays guitar and writes lots of songs.

And smokes a ton of grass.

So it seems a natural fit that Willie would throw his hemp hat into the ring with the rise of legalized marijuana.

Nelson has announced his own cannabis company, Willie’s Reserve, which will bring “Willie Weed” to the masses. The product will be grown and sold by local businesses in Colorado and Washington and more as state regulation allows.

“I will make sure it’s good or it won’t be on sale,” the singer says. “There should be a menu just like in a restaurant because there’s so many different kinds of pot that do many different things. It’s a good idea to have everything labeled for what it does, what it don’t do [and] how powerful it is.”

The singer said in a statement that Willie’s Reserve “is an extension of [my] passion and appreciation for the many varieties and range of the plant’s qualities. Some of the best master growers in America will collaborate…to define quality standards so that fans can expect clean and consistent products.”

Watch the wise one drop some knowledge…

And here’s a new song he did with Merle Haggard called, “It’s All Going to Pot”

And here is a kick-ass dirty rock and roll song by Clutch called, ‘Willie Nelson’… testify…